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About Yukti Verma

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Yukti is a content marketing enthusiast with a soft spot for Saas. She loves weaving complicated concepts into simple stories. When not at work, she is found reading books or watching movies.
what is a communications platform as a service

CPaaS 101: Communications Platform as a Service

In a world filled with people scrolling, swiping, texting, calling, and downloading on the go, communication tools have become really important for companies to understand and manage consumer expectations.  The increasingly dynamic nature of consumer behaviour requires more efficient ways for companies to establish and handle communications. This is where CPaaS comes into the picture. […]

real time feedback with cloud centre solutions

Get Real-Time Feedback Faster with Your Contact Center Solution

Managers are the eyes and ears of a business. They are responsible not just for their team, but for moving the business ahead.  With their tight schedules, managers are unable to give real-time feedback constantly to their employees. But, feedback is crucial to improve the workings of a team. So, when managers are too busy, […]

how do the hybrid calling centres get the best of both worlds

Inbound or Outbound? Heard about Hybrid Models?

Maintaining constant communication with your customer base has always been the foundation stone of any successful business.  Over the years, the mode of communication has changed as companies adapted to the evolving world of digital communication. We have shifted from the traditional and analogue methods of cold calling to more advanced solutions like chatbots and […]

how you run an entire government using cloud communication

Country In The Cloud: Here’s How You Run An Entire Government Using Cloud Communication

Cloud communications have significantly disrupted the traditional ways of transmitting, collecting and processing data.  They are now ushering in a seamless and quicker method of disseminating both public and private messages. Private sectors have already begun to adopt these services en masse.  Could your local or national government be next?  The government sector, seeing the […]

Private vs Public Cloud

Private Cloud vs Public Cloud: Which Is Better For Your Business

Cloud phone service have empowered businesses to accelerate their growth. From being able to set up state-of-the-art remote ecosystems to enhancing productivity through real-time tracking, the cloud can do it all.  However, the complete benefits of business communication system are utilised with unified communication solutions or UCaaS.  As businesses work hard to achieve efficiency through […]

Myths Debunked Number Porting 768x432

Myths Debunked: Number Porting

A strong customer base is built through a robust and reliable telephonic system. These systems improve visibility and ensure quick support to customers. So, what happens if a thriving business needs to switch providers? This is where number porting comes into the picture. In this article, we discuss some of the common myths surrounding the […]

customer service to analytics how to ensure better customer journey

Customer Analytics To Strategies: Here’s How To Ensure a Better Customer Journey

Customer journey is the deciding factor between making a purchase from your business or choosing a competitor. Think back to your own experiences when purchasing, you are much more likely to opt for a provider with a smooth customer journey, rather than one which is disjointed and difficult to navigate.  It is important for businesses […]

dos and donts of international phone etiquette

International Phone Etiquette: Dos and Don’ts

They say first impressions are last impressions. This definitely stands true for long-distance connections that you won’t be meeting very often (or at all) but only converse with via calls.  How you communicate during the first call with a client or an important stakeholder will set the tone for the rest of your conversation.    So, […]